You are not born CEO. We become it. How ? By making tough decisions, by falling, by growing as expectations evolve. I talk a lot about sales and marketing in the podcast but ultimately, one of the key success factors of a startup is the manager's ability to make the right decisions. Spoiler: it's not always easy. Like it or not, there is damage. In this episode, Nicolas looks back on the different phases of Soan's growth as well as his personal challenges as a manager.